Online Newsroom Development and Electronic Media Kits

Traditionally, media kits were printed and mailed to journalists in fancy envelopes on pretty paper. But, with millions of journalists online everyday looking for story ideas and experts, the traditional has given way to the more cost-effective means of getting your media kit in front of journalists – an online newsroom.

I assist you in developing an online newsroom that helps to draw editors to your electronic press kit.  My services include search engine optimization copywriting for your online newsroom and electronic media kit components like press releases, online bio, company profile, backgrounder, tip sheets, and more.  The end result is an optimized online newsroom that brings visitors to your website.

Online Newsroom Development

Online newsroom development involves drafting a blueprint of your online newsroom that provides an overview of what your electronic media kit will include and how it should be displayed in keeping with your existing website design.  It also includes the creation of the components of your electronic media kit to include online press release writing and optimization, online bio copywriting, company profile, fact sheet, backgrounder and more. 

Online Newsroom Consulting             

Online newsroom consulting is a comprehensive review of your existing online newsroom and electronic media kit. You receive a plan for making your electronic media kit a more effective online publicity tool for your business.